Everyday Entrepreneur Program

Launch your business with a well-thought-out vetted strategy
Identify and validate your business opportunity using a data driven process that mitigates costly errors.


4:00 – 6:00 PM
10 Weeks

Cost $600
(Scholarships available)

Apply Now


Refugee EEP

Classes begin: TBA
Every Tuesday from 6:00 – 8:00 PM
10 Weeks
(Scholarships available)

Apply Now

Are you ready to launch your business or strengthen your hustle? This course teaches entrepreneurs to identify and validate a business opportunity mitigating costly errors, then build a solid ‘go-to-market’ strategy to successfully launch the business. Using a proven iterative process that drives opportunity and strategy based on real customer feedback, which validates the product or service and the business model, creating a quick path to revenue.

  • Validate your idea using real customer feedback
  • Design a comprehensive business model, including a monthly revenue forecast
  • Through storytelling create your brand and a go-to-market strategy
  • Practice being a business owner and build your network as an expert in your industry
  • Launch your business and get to revenue quickly!
  • In addition, you will be exposed to other small business resources, advisors, and mentors.

This program is broken down into three phases.

The Opportunity

In Phase One you will validate your idea using real customer feedback and start identifying early adopters. With this data you will create a Minimum Viable Product (MVP) and Unique Value Proposition (UVP).

The Business Model

In Phase Two, with your customer vetted Minimum Viable Product and a solid Unique Value Proposition we start to create a go-to-market business strategy, complete with a 12-month forecast and marketing plan.

The Launch

In Phase Three with your vetted launch strategy, you prepare to move to market to acquire customers and revenue.

Additionally, you will meet with a business advisor to properly set up and register your business including licensing, Intellectual Property, trademarks, and other business formation issues. Discuss funding options and review your business strategy and forecast.

Tuesday, Aug 8 | 4:00pm - 6:00pmWhat’s Your Big Idea?
Tuesday, Aug 15 | 4:00pm - 6:00pmWhere are your customers
Tuesday, Aug 22 | 4:00pm - 6:00pmVirtual Prototype
Tuesday, Aug 29 | 4:00pm - 6:00pmRisky Assumption Test and your MVP
Tuesday, Sept 5 | 4:00pm - 6:00pmReview Big Idea and MVP
Tuesday, Sept 12 | 4:00pm - 6:00pmLean Stack Business Model
Tuesday, Sept 19 | 4:00pm - 6:00pmBranding and Marketing
Tuesday, Sept 26 | 4:00pm - 6:00pmReview Forecast Competitive Analysis
Tuesday, Oct 3 | 4:00pm - 6:00pmPitch Prep, narrative, and presentation
Tuesday, oct 10 | 4:00pm - 6:00pmPitch